Our Marketing Plan

(including, but not limited to)

Market Analysis: Compute a Comparative Market Analysis (CMA) and review the CMA in detail with you to determine the best price and net proceeds to you for your property.

Walk thru: View (and measure) your house for proper representation and complete the listing paperwork outlining every detail of your property.

MLS: Place your property in the Multiple Listing Service (MLS), which is on line 24 hours a day to thousands of Realtors and buyers. This includes color photos!! Make up-to-the minute changes and updates to your listing until it is sold!

Lockbox: Use of the electronic Supra Key Safe System to ensure maximum exposure and safety of your property through Realtor lockbox access.

Signage: Have a post sign professionally installed in your yard, plus add any appropriate riders.

1 Year Home Warranty: This is available for the buyer of your home and is an excellent selling point. Also, it helps reduce any liability of unknown repairs post-closing.

Brochure: Design and print professional color brochures, promoting your property for potential buyers and other Realtors. We distribute electronic information for your property to thousands of buyers & realtors.

Internet: your property will be seen on many different Internet websites i.e.: Realtor.com, AlbertAnthonyRealEstate.com,, Zillow, Trulia, Craigslist, & ALL OF OUR COMPETITORS’ NATIONAL WEBSITES, Including: Howard Hanna, Coldwell Banker, Re/Max, Northwood, Keller Williams, Prudential & more!

Realtor Open House Tour Day: Exclusive weekday open houses for Brokers; hosted by Albert Anthony RE

Public Open Houses: Hosted by Albert Anthony Real Estate

Feedback: Display a sign-in sheet for Realtors in your property and promptly follow-up on all showings. You will receive feedback through your listing reports.

Networking: Network with agents who have nearby listings and/or qualified buyers to be sure they have accurate information and know how to show your property.

Reports/Updates: Send you listing service reports directly from our computerized checklist to update you on marketing/activity received to date on your house.

Representation: Represent you upon the presentation of all contracts and negotiate the best possible price and terms for your property.

Loan Verifications: Verify all loan balances in advance to prepare a detailed net sheet for you upon acceptance of any offer.

Market Conditions: Review market conditions and activity every four weeks and recommend necessary adjustments to sell your house.

Reverse Prospecting: We notify all agents in the MLS system of our new listings thru reverse prospecting when they have a matching buyer.

Advance Fees: We do not charge any fees or commissions up front, only when we sell and close on your property.